Strategy that ships.
Spear is a business strategy and applied AI practice. We help companies make the right call, then build the system that carries it out.

What we do

Strategy & growth
Market entry, regional expansion, pricing and positioning, worked through to a decision you can act on.

Product & operating model
Turning a direction into a scoped product or process, with clear specs, gates and delivery oversight.

Applied AI
Agent workflows, intelligence dashboards and AI-native tools, built into how your business already runs.
How we work
1. Decide
Get to the real question and the decision that answers it.
2. Design
Shape the product, process or system that carries the decision out.
3. Build
Ship it, with people in the loop where judgment matters.
4. Hand over
Leave your team owning it, documented and running.
About
Spear is principal-led. Fouad Sader leads every engagement and brings in specialist partners where the work calls for it. We work across the Middle East, Europe and the US.
